Farida Lace Maxi Dress – Pink

Farida Lace Maxi Dress – Pink

£63.00
£63.00
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PRODUCTS & SIZING

Check our detailed Size Guide for measurements.

We recommend sizing UP for a more relaxed fit, or sizing DOWN for a closer, fitted silhouette.

Our dresses are designed to fit true to size based on standard European sizing.

Still unsure? Email us your measurements (bust, waist, hips, height)and the dress you're interested in.

We'll recommend the perfect size!

DELIVERY TIMES

Delivery times vary by location:

EU: 5-8 business days

UK: 4-6 business days

Rest of World: 10-14 business days (Standard)

Orders are processed within 1-2 business days.

FREE SHIPPING

✓ FREE STANDARD SHIPPING on all orders

RETURNS & REFUNDS

We offer a 30-day return policy!You have 30 days from delivery to return your item for a full refund.Items must be:✓ Unworn and unwashed✓ In original condition with tags attached✓ In original packagingReturns are FREE for EU and UK customers.

CONTACT & SUPPORT

We'd love to hear from you!

Email: customers@rovelladresses.com

Response time: Within 24 hours

The Farida Lace Maxi Dress in Pink is designed for unforgettable moments. Romantic, feminine, and effortlessly elegant—this stunning pink lace dress is your go-to for making a lasting impression at weddings, formal events, or any special celebration.

KEY FEATURES:

  • Floor-length maxi design with graceful, flowing silhouette
  • Delicate lace outer material for romantic elegance
  • V-neckline that flatters every body shape
  • Large cut-out detail in back for modern sophistication
  • Fully lined for coverage and comfort
  • Lightweight material perfect for all-day wear
  • Generous stretch for comfortable movement
  • Pull-on style for easy wear

STYLE IT:

Perfect for formal events, cocktail parties, weddings, spring picnics, flirty date nights, and prom. This show-stopping pink lace dress pairs beautifully with white or nude heels and a simple white clutch. Keep jewelry minimal to let the delicate lace detail shine. Add a light shawl for cooler evenings.

OCCASIONS:

  • Wedding guest attire & spring weddings
  • Cocktail parties & formal events
  • Prom & graduation ceremonies
  • Garden parties & outdoor celebrations
  • Date nights & romantic dinners

FIT & SIZING:

  • True to size with lots of stretch
  • V-neckline creates flattering shape
  • Model is 170cm (5'7") and wears size S/US 8
  • Refer to our Size Guide for perfect fit

FABRIC & CARE:

  • Material: Delicate lace outer with soft lining
  • Wash: Hand wash cold only - treat with care
  • Dry: Lay flat to dry, do not tumble dry
  • Iron: Do not iron lace - steam gently if needed
  • Store: Hang carefully on padded hanger

WHY YOU'LL LOVE IT:

The Farida Lace Maxi Dress is pure romance. The delicate pink lace creates a dreamy, feminine silhouette that's perfect for any special occasion. The beautiful back cut-out adds a modern touch to this classic design, ensuring you'll feel confident and beautiful from every angle.

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Farida Lace Maxi Dress – Pink
XS
£63.00
£63.00

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    styleattribute-evening dresses
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  • Rosalie Maxi Dress - Almond

    Rosalie Maxi Dress - Almond

    Rosalie Maxi Dress - Almond

    £63.00
    £63.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
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    BFCM-AU-Tier1
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    styleattribute-evening dresses
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    styleattribute-maternity
    styleattribute-maxi dresses
    styleattribute-pastels
    styleattribute-print differs
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    summer-shop
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    syncx
    type-party-dresses
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    USA-BF24CORE
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  • Ophelia Maxi Dress - Black

    Ophelia Maxi Dress - Black

    Ophelia Maxi Dress - Black

    £63.00
    £63.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
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    BFCM-AU-Tier1
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    collection-birthday-dresses
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    collection-partydresses
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    color-pink
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    core-line
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    fit-vids
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    Formal
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    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
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View all

MINI DRESSES

  • Maisie Mini Dress Cherry - Red

    Maisie Mini Dress Cherry - Red

    Maisie Mini Dress Cherry - Red

    £63.00
    £63.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
    BB Exclusive
    BFCM-AU-Tier1
    BFCM-NZ-Tier1
    BFCM-US-Tier2
    collection-birthday-dresses
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    collection-date-night
    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
    collection-summerdresses
    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
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    size-4
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    sizeFilter-US 0
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    styleattribute-evening dresses
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    styleattribute-maternity
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    styleattribute-pastels
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  • Elaine Mini Dress - Black

    Elaine Mini Dress - Black

    Elaine Mini Dress - Black

    £63.00
    £63.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
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    BFCM-AU-Tier1
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    BFCM-US-Tier2
    collection-birthday-dresses
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    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
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    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
    occasion-Easter
    occasion-Formal
    occasion-Graduation
    occasion-Spring
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    priceFilter-100-150
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    reshoot
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    Shower
    size-10
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    sizeFilter-US 0
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    styleattribute-evening dresses
    styleattribute-floral
    styleattribute-flowy styles
    styleattribute-maternity
    styleattribute-maxi dresses
    styleattribute-pastels
    styleattribute-print differs
    styleattribute-ruffles frills
    summer-shop
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    syncx
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    upload-20230918
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  • Living In A Memory Mini Dress - Red

    Living In A Memory Mini Dress - Red

    Living In A Memory Mini Dress - Red

    £80.00
    £80.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
    BB Exclusive
    BFCM-AU-Tier1
    BFCM-NZ-Tier1
    BFCM-US-Tier2
    collection-birthday-dresses
    collection-cocktaildresses
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    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
    collection-summerdresses
    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
    occasion-Easter
    occasion-Formal
    occasion-Graduation
    occasion-Spring
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    occasion-Wedding Guest Dresses
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    priceFilter-100-150
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    Shower
    size-10
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    size-4
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    sizeFilter-US 0
    sizeFilter-US 10
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    status_Core_GLOBAL
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    stocked-online
    styleattribute-evening dresses
    styleattribute-floral
    styleattribute-flowy styles
    styleattribute-maternity
    styleattribute-maxi dresses
    styleattribute-pastels
    styleattribute-print differs
    styleattribute-ruffles frills
    summer-shop
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    syncx
    type-party-dresses
    upload-20230918
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  • After Glow Long Sleeve Mini Dress - Black

    After Glow Long Sleeve Mini Dress - Black

    After Glow Long Sleeve Mini Dress - Black

    £71.00
    £71.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
    BB Exclusive
    BFCM-AU-Tier1
    BFCM-NZ-Tier1
    BFCM-US-Tier2
    collection-birthday-dresses
    collection-cocktaildresses
    collection-date-night
    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
    collection-summerdresses
    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
    occasion-Easter
    occasion-Formal
    occasion-Graduation
    occasion-Spring
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    styleattribute-maternity
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    styleattribute-pastels
    styleattribute-print differs
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View all

SEQUIN DRESSES

  • Decadent Daze Beaded Mini Dress - Apple

    Decadent Daze Beaded Mini Dress - Apple

    Decadent Daze Beaded Mini Dress - Apple

    £63.00
    £63.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
    BB Exclusive
    BFCM-AU-Tier1
    BFCM-NZ-Tier1
    BFCM-US-Tier2
    collection-birthday-dresses
    collection-cocktaildresses
    collection-date-night
    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
    collection-summerdresses
    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
    occasion-Easter
    occasion-Formal
    occasion-Graduation
    occasion-Spring
    occasion-Summer
    occasion-Wedding Guest Dresses
    pastels
    priceFilter-100-150
    print-differs
    product-type-Maxi Dresses
    reshoot
    ruffles-frills
    Shower
    size-10
    size-12
    size-14
    size-16
    size-18
    size-20
    size-22
    size-4
    size-6
    size-8
    sizeFilter-US 0
    sizeFilter-US 10
    sizeFilter-US 12
    sizeFilter-US 14
    sizeFilter-US 16
    sizeFilter-US 18
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    spring-shop
    status_Core GLOBAL
    status_Core_GLOBAL
    stickers:bb_exclusive
    stocked-online
    styleattribute-evening dresses
    styleattribute-floral
    styleattribute-flowy styles
    styleattribute-maternity
    styleattribute-maxi dresses
    styleattribute-pastels
    styleattribute-print differs
    styleattribute-ruffles frills
    summer-shop
    supplier-DJ
    syncx
    type-party-dresses
    upload-20230918
    upload-20250113-AU
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    upload-20250113-US
    upload-20250203launch
    USA-BF24CORE
    USsnapprom
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  • At The Function Halter Mini Dress – Dark Red

    At The Function Halter Mini Dress – Dark Red

    At The Function Halter Mini Dress – Dark Red

    £80.00
    £80.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
    BB Exclusive
    BFCM-AU-Tier1
    BFCM-NZ-Tier1
    BFCM-US-Tier2
    collection-birthday-dresses
    collection-cocktaildresses
    collection-date-night
    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
    collection-summerdresses
    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
    occasion-Easter
    occasion-Formal
    occasion-Graduation
    occasion-Spring
    occasion-Summer
    occasion-Wedding Guest Dresses
    pastels
    priceFilter-100-150
    print-differs
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    reshoot
    ruffles-frills
    Shower
    size-10
    size-12
    size-14
    size-16
    size-18
    size-20
    size-22
    size-4
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    sizeFilter-US 0
    sizeFilter-US 10
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    sizeFilter-US 16
    sizeFilter-US 18
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    sizeFilter-US 8
    spring-shop
    status_Core GLOBAL
    status_Core_GLOBAL
    stickers:bb_exclusive
    stocked-online
    styleattribute-evening dresses
    styleattribute-floral
    styleattribute-flowy styles
    styleattribute-maternity
    styleattribute-maxi dresses
    styleattribute-pastels
    styleattribute-print differs
    styleattribute-ruffles frills
    summer-shop
    supplier-DJ
    syncx
    type-party-dresses
    upload-20230918
    upload-20250113-AU
    upload-20250113-NZ
    upload-20250113-US
    upload-20250203launch
    USA-BF24CORE
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    YCRF_dresses
    YGroup_colourway-farida
  • At The Function Halter Mini Dress Mist

    At The Function Halter Mini Dress Mist

    At The Function Halter Mini Dress Mist

    £63.00
    £63.00
    05190051-2-DaisyPrint
    AU-BF24CORE
    back-in
    BB Exclusive
    BFCM-AU-Tier1
    BFCM-NZ-Tier1
    BFCM-US-Tier2
    collection-birthday-dresses
    collection-cocktaildresses
    collection-date-night
    collection-formal-dresses
    collection-party-dresses
    collection-partydresses
    collection-partywear
    collection-summerdresses
    color-pink
    colourup
    colourway-farida
    core-line
    day-event
    differs
    Dresses
    easter-outfits
    evening-dresses
    fit-vids
    Floral
    flowy_styles
    Formal
    Formal Dresses
    graduation
    influencer-gifting
    influencer-new
    maternity
    Maxi
    Maxi Dresses
    maya-lookbook
    model-crystal
    model-laurenkim
    model-summer
    not-new
    NOT_OUTLETSALE
    NOTONSALE
    occasion-Baby
    occasion-Baby Shower
    occasion-Cocktail
    occasion-Day Event
    occasion-Easter
    occasion-Formal
    occasion-Graduation
    occasion-Spring
    occasion-Summer
    occasion-Wedding Guest Dresses
    pastels
    priceFilter-100-150
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    reshoot
    ruffles-frills
    Shower
    size-10
    size-12
    size-14
    size-16
    size-18
    size-20
    size-22
    size-4
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    size-8
    sizeFilter-US 0
    sizeFilter-US 10
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    status_Core GLOBAL
    status_Core_GLOBAL
    stickers:bb_exclusive
    stocked-online
    styleattribute-evening dresses
    styleattribute-floral
    styleattribute-flowy styles
    styleattribute-maternity
    styleattribute-maxi dresses
    styleattribute-pastels
    styleattribute-print differs
    styleattribute-ruffles frills
    summer-shop
    supplier-DJ
    syncx
    type-party-dresses
    upload-20230918
    upload-20250113-AU
    upload-20250113-NZ
    upload-20250113-US
    upload-20250203launch
    USA-BF24CORE
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    vendor-BB Exclusive
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    YGroup_colourway-farida
  • At The Function Halter Mini Dress - Pink

    At The Function Halter Mini Dress - Pink

    At The Function Halter Mini Dress - Pink

    £63.00
    £63.00
    05190051-2-DaisyPrint
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MIDI DRESSES

  • Always Evolving Halter Midi Dress – White

    Always Evolving Halter Midi Dress – White

    Always Evolving Halter Midi Dress – White

    £80.00
    £80.00
    05190051-2-DaisyPrint
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  • Robin Midi Dress – Black

    Robin Midi Dress – Black

    Robin Midi Dress – Black

    £63.00
    £0.00 £63.00
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  • Robin Midi Dress – White

    Robin Midi Dress – White

    Robin Midi Dress – White

    £63.00
    £0.00 £63.00
    05190051-2-DaisyPrint
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  • Montrose Midi Dress – White

    Montrose Midi Dress – White

    Montrose Midi Dress – White

    £63.00
    £0.00 £63.00
    05190051-2-DaisyPrint
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    Dresses
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    fit-vids
    Floral
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    graduation
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    Maxi Dresses
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what our customers say about us

4.8

Real customers, Real reviews

  • Verified Buyer
    Hannah
    The fit is unreal — it hugs the body perfectly without feeling tight. I’ve never felt this confident in a dress
  • Verified Buyer
    Leah
    The fabric looks and feels expensive. I wore it to an event and received compliments all night
  • Verified Buyer
    Chloe
    This is my third order from Rovella — the quality is consistently amazing. These dresses are my new go-to.
  • Verified Buyer
    Kat
    The fabric is so soft and flattering. I felt amazing all night.
  • Verified Buyer
    Asha
    Obsessed. The dress looks exactly like the photos, even better in person.
  • Verified Buyer
    Aby
    The quality is unreal for the price. Definitely ordering more.
  • Verified Buyer
    Maya
    Perfect fit and super comfortable. I could move and dance easily.
  • Verified Buyer
    Dorcas
    I received so many compliments — everyone asked where it was from.
  • Verified Buyer
    Brenda
    The material feels luxurious and the cut is extremely flattering.
  • Verified Buyer
    Merveille
    Fast shipping and beautiful packaging. Felt like opening a designer piece.
  • Verified Buyer
    Melisa
    The satin is gorgeous. Not cheap or shiny actual premium satin
  • Verified Buyer
    Avery
    The color is stunning. Photos don’t do it justice
  • Verified Buyer
    Jasmine
    True to size and very flattering around the waist and hips
  • Verified Buyer
    Mitch
    Wore this to a wedding and got compliments from strangers
  • Verified Buyer
    Mia
    My new go-to brand for dresses. You can feel the quality instantly
  • Verified Buyer
    Kayla
    I’ve tried similar dresses from big brands and this is better
  • Verified Buyer
    Evana
    I’m shocked by how perfectly it fits. It looks tailored
  • Verified Buyer
    Iman
    Fast shipping and beautiful packaging. Felt like opening a designer piece
  • Verified Buyer
    Celyn
    The material feels luxurious and the cut is extremely flattering
  • Verified Buyer
    Theresa
    The stitching and finishing details are so clean. Quality is insane
  • Verified Buyer
    Imany
    I was nervous ordering online but this exceeded my expectations.
  • Verified Buyer
    Beverly
    It hugs in all the right places without being uncomfortable
  • Verified Buyer
    Tiguidanke
    Perfect for events. Elegant but still sexy — exactly what I wanted
  • Verified Buyer
    Bella
    The length and fit are spot on. Not too long, not too short
  • Verified Buyer
    Harper
    Honestly, this feels like a $200 dress. I’m so impressed

FAQ - FREQUENTLY ASKED QUESTIONS

Can I modify or cancel my order?

If your order hasn't shipped yet, we can help!Email us immediately at support@rovellaathletic.com with:- Your order number- The changes you'd like to makeOnce an order has shipped, we cannot modify it. However, you can alwaysreturn the item using our 30-day return policy.

How long does shipping take?

Delivery times vary by location:

EU: 5-8 business days

UK: 4-6 business days

USA: 7-10 business days

Rest of World: 10-14 business days (Standard)

Orders are processed within 1-2 business days.

Can I track my order?

Absolutely! Once your order ships, you'll receive:- Shipping confirmation email- Tracking number- Direct link to track your package in real-timeCan't find your tracking email? Check your spam folder or contact us.

Do you ship internationally?

Yes, we ship worldwide!Shipping costs and delivery times vary by country.For international orders outside the EU, you may be responsible forcustoms duties, taxes, or import fees imposed by your country.

How do I return an item?

STEP 1: Email us at customers@rovellaathletic.com with your order number and the item(s) you wish to return.

STEP 2: We'll send you a prepaid return label within 24 hours.

STEP 3: Pack your item securely and attach the label.

STEP 4: Drop it at your nearest post office or courier location.

STEP 5: Once we receive and inspect your return, we'll process your refund within 5-7 business days.

Still have questions?

We're here to help!

If you can't find the answer you're looking for, don't hesitate to reach out.

Email: customers@rovellaathletic.com

We respond within 24 hours, usually much faster!

We're committed to making your Rovella experience exceptional.

Where are your dresses made?

Our dresses are ethically produced in partnership with trusted manufacturers who share our commitment to quality, sustainability, and fair labor practices.

We prioritize transparency and responsible sourcing in everything we do.

Are your dresses sustainable?

We're committed to making fashion more sustainable!

Our practices include:

✓ Using quality materials designed to last

✓ Ethical manufacturing partnerships

✓ Mindful production to reduce waste

✓ Encouraging timeless style over fast fashion

We're always working to improve our environmental footprint.